03/27/2013 Leave a comment
The Localization and internationalization is an amazing and impactful industry. I have been involved in the industry for over a decade, I’ve been to all of the events, I have seen the industry change with new technology, and I have met some amazing people who have profoundly changed the way companies go-to-market globally.
LingoPort’s Internationalization and Internationalization conference in Santa Clara this month is one of the best events in the Bay Area. We were excited to sponsor the event, and I was honored to lead a keynote presentation.
When I was thinking about what I wanted to discuss, I realized that what we are doing, for globalization, localization and internationalization is so much more than analyzing the cost per word, or getting that datasheet translated on time. It’s really all about evolving the way humans communicate in the world, and the impact that comes with enabling information to flow between people. That said I decided to take a grander look at the evolution of language and the innovative technology that has been invented to improve and accelerate this process.
Going all the way back to origin of language, about 10,000 years ago, tracing this up to the current trends around cloud computing, VC investment in the space, and best practices for technology companies - we see the progress that has been made. At the end of the day, I believe the technology for translation will continue to evolve and will have huge positive impact in the world. In short, I am excited to be a part of that technology innovation and evolution for the translation industry.
If you missed the presentation, I have posted the slide deck I used below, and if you are interested in the live presentation, you can watch it here.